The Toyota Corolla leads worldwide sales.

Toyota, a major player in the Japanese auto industry, recently stated that it has produced more than 300 million cars since its founding in 1935. Toyota is now the first carmaker to accomplish such a significant milestone, thanks to this outstanding achievement. With the automotive industry rapidly approaching the electrified age, the 12th-generation Toyota Corolla, which made its debut in November 2018, is poised for a momentous metamorphosis. The 13th generation model, which is scheduled to go on sale in the future, poses interesting queries regarding Toyota's strategy for adjusting to the shifting environment.

Wide-ranging Portfolio among Brands

This remarkable manufacturing number includes all Toyota brands, including Daihatsu, Lexus, Hino, and Toyota. By comparison, the Volkswagen Auto Group of Germany, which is Toyota's closest rival, lags behind with almost 200 million vehicles.

Sales Charts Are Dominated by Corolla

With the most sales, the Corolla is one of Toyota's most popular vehicles. The Toyota Corolla has sold an astounding 53.399 million units overall. This covers a number of Corolla variants, including the Corolla hatchback and estate, the Corolla Cross, and the JDM-spec (Axio).

Corolla's Superb Contribution

Approximately eighteen percent (17.79 percent) of all Toyota vehicles produced since 1935 have been Corollas. It is the only automobile in the world to have sold more than 50 million units worldwide and the nameplate with the longest history of the brand. With over 43 million sales to date, the Ford F-series is the closest competitor. The Corolla's outstanding sales record attests to both its widespread appeal and its major role in boosting Toyota's total output. The Corolla brand appears on an astounding 17.79 percent of all Toyota vehicles manufactured since 1935. With the longest brand history among its competitors, the Corolla is now the only car in the world to achieve 50 million units in sales. The nearest rival to the Corolla's remarkable sales record is the Ford F-series, which has sold over 43 million units to date.

Corolla's Swift Rise in Sales

Amazingly, the Corolla crossed the 50 million unit sales threshold in August 2021—a remarkable accomplishment made in a very short amount of time since the car's 1966 launch. In just a few years, 3.39 million Toyota Corollas have been sold worldwide, according to data, meaning one is sold every 28 seconds on average.

Considering the Future

The Corolla, which made its debut in November 2018, is currently in its 12th generation and will get a 13th-generation model in the upcoming year. It's unclear how the Toyota Corolla will change to be competitive as the auto industry enters the electrification age and faces an increasing number of electric cars on the road. Significantly, in the first quarter of this year, the Tesla Model Y overtook the Corolla as the best-selling vehicle globally, raising the possibility of difficulties for the Corolla in the rapidly changing automotive market. The next 13th-generation model will shed light on how Toyota plans to adjust to this shifting environment.

Conclusion:

In addition to demonstrating its manufacturing skills, Toyota has achieved the impressive production milestone of over 300 million automobiles, demonstrating its durability and flexibility in a constantly changing sector. The remarkable sales record of the Toyota Corolla is evidence of the brand's lasting heritage. The 13th generation Corolla will surely be a focal point as the automotive landscape changes, providing clues on how Toyota intends to negotiate the road ahead in the age of electrification.

Arifa Hussain

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